Influencer marketing is already part of our everyday culture — like coffee, smartphones, and social media. Influencer advertising is just as natural today as ads in newspapers were a couple of decades ago. Some companies are still advertising in the press, of course, but if what you need is a young, socially and economically active audience, influencers are the ones who’ve got it. The trick is that finding the right influencers in a short time is not easy. To make the right choice and launch a successful advertising campaign, you need to take quite a lot of time analyzing an influencer’s creativity and the quality of their audience. Our influencer database is there to help you avoid typical mistakes as you search for influencers, and we will be pleased to assist you in developing a media plan for your advertising campaign.
Before launching our service, we conducted dozens of interviews with people who were looking for influencers and had ordered advertising from them. Almost every one of them was picking influencers manually, and even after the right choice seemed to have been made, very often it turned out that it was a shot in the dark. The reason is that with no experience in audience analysis, choosing the right influencer is very difficult. If you want to learn from others’ mistakes and benefit from the highest possible ROI, then you’ve definitely come to the right place.
Lanuched on May, 2020
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